Maintaining relationships with advisors who have taken time to learn about your investment offerings can lead to repeat investments and...

This article will focus on CLOs created post-2008 financial crisis, specifically those referred to as CLO 2.0.

Investor relations for a global fund requires a comprehensive and systematized but nuanced approach. The fund administrator is a critical partner, providing the tools, expertise and services necessary...

Here’s why high-quality marketing is crucial and how it can significantly impact your firm's success. Imagine your website as the front...

Staying in front of financial advisors consistently is not just a marketing tactic; it’s a strategic approach that builds long-term relationships and trust.

Finding and retaining the right marketing talent in the alternative investment sector can be challenging. With Marketing Intent, your firm can access the specialized marketing expertise needed to support and enhance your capital raising efforts.

Marketing Intent Conveying the value and expertise of your firm can be a challenge. One of the most effective ways to illustrate your firm’s capabilities and successes is through well-crafted case studies. At Marketing Intent, we’ve seen firsthand how powerful these narratives can be, especially when communicating with financial advisors about your real estate offerings. …

By focusing on how your services fulfill the specific needs of financial advisors and investors, your marketing efforts can become more effective and impactful. 

The key to a successful fund launch lies in proactive and strategic marketing planning.